Category: Social Media Marketing

  • Best Sources for Free Stock Images and Photography

    12 Amazing Sources for Free Stock Images and Photography

    By | Thursday, May 9, 2019 | 1 comment

    Finding a great image to use in a blog post or a graphic design project used to be a hassle — and expensive. There was very little inventory available aside from shutterstock back in the day, and the price you would have to pay per image was high. Now, the pay sites have dropped their…

  • tips to scale Facebook ads campaign

    9 Tips to Help You Scale Your Facebook Ads Campaign

    By | Tuesday, April 30, 2019 | 1 comment

    Facebook ads can be a highly effective traffic source once dialed in and scaled, but the “scaling” part is the most difficult component of paid traffic. Locating your target market and audience on Facebook isn’t that difficult. After all, one of the most attractive parts about Facebook ads is the targeting options — no other…

  • how to launch a successful influencer marketing campaign

    5 Components of a Successful Influencer Marketing Campaign

    By | Friday, April 26, 2019 | 0 comment

    I originally wrote this article for Inc. Influencer marketing is a huge boon for marketers today. Many companies — mine included — are developing new brands with influencer marketing in mind as the number-one sales channel. The reason why is simple: Consumers turn to people they respect and look up to for recommendations. From celebrities…

  • video marketing tips and info

    10 Stats That Will Change How You Feel About Social Videos

    By | Wednesday, April 24, 2019 | 1 comment

    It’s amazing to think that, although we’re living in this day and age, there are still brands that don’t work on videos with the attention they deserve. Perhaps they feel like the investment is far too big, or past experiences didn’t prove to be successful, or maybe they just don’t know where to begin –…

  • social media as customer service channel

    How to Optimize Your Social Media Accounts to Handle Customer Service

    By | Tuesday, April 23, 2019 | 0 comment

    Social media is one of the most powerful sales and marketing channels available, with so much of the population active on the most popular platforms daily: Instagram, Facebook, Twitter, Snapchat, etc. Since most consumers are plugged into social media 24/7 it’s the first place they turn to when they need customer service, whether it’s asking…

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