Category: Shopify
How to Build a Customer-Centric E-Commerce Store
In the modern e-commerce market, it’s all about appealing to the unique sensibilities of the customer. Every digital marketing strategy you employ, every product description you write, every communication tool you use, and ever financial decision you make needs to be geared towards the personalization and optimization of the shopping experience. Most importantly, all of…
How to Create & Launch an E-Commerce Brand in Under 30 Days
The D2C (direct-to-consumer) market is booming right now, with new brands scaling at a rapid rate and competing right out of the gate. This has resulted in some massive acquisitions. Dollar Shave Club was acquired for $1 billion dollars by Unilever back in 2016, and more recently another shaving company, Harry’s, was acquired for a…
11 Must-Do E-Commerce SEO Best Practices to Rank Your Online Store
If you are running an online store then driving more traffic via Google is on the top of your priorities list. You also know that SEO is critical, and if you have attempted to read content online in order to figure out how to make gains in Google, then you are more than likely feeling…
How to Choose an E-Commerce Platform for Your Online Store
Established businesses and startups with deep pockets dominated the early days of e-commerce. There was no way for smaller retailers to move online without investing a lot of capital to create a custom e-commerce platform. In the late nineties, online payments were not for the faint of heart. Then along came PayPal and its competitors….
How to Use Discount Codes to Increase Your E-Commerce Revenue
Building an e-commerce business isn’t easy. Actually, let me rephrase that statement — building a successful e-commerce business isn’t easy. Anyone can launch an e-commerce website in a matter of hours. Register a domain, sign up for a Shopify account, throw some products on your website and you are off to the races. The barrier…
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