Category: Marketing Strategy

  • inbound phone calls

    How Phone Calls Fit Into The New Customer Journey

    By | Thursday, July 23, 2015 | 0 comment

    When you have a prospect live on the phone it’s easier to convert them, right? A phone call will convert at a much higher rate than a website lead. So, why aren’t more companies attempting to drive more inbound phone calls? The truth is, most businesses aren’t sure where to begin when it comes to…

  • brand unawareness infographic

    Brand Unawareness: Recovering From Social Media Disasters

    By | Tuesday, July 14, 2015 | 0 comment

    There are social media disasters happening on a regular basis to brands large and small. If you experience a social media bomb do you know how to recover from it? To help understand, KISSmetrics created the brand unawareness infographic below that highlights some of the biggest social media disasters in recent times. In addition, it…

  • Attract More Links & Website Traffic Using This Daily Plan

    Attract More Links & Website Traffic Using This Daily Plan

    By | Monday, July 13, 2015 | 0 comment

    Every business would love to attract more links and website traffic but not everyone is willing to put in the work on a consistent basis to make that happen. Look at elite athletes for a minute; they are able to perform at such a high level because they are dedicated and they stick to a…

  • Bing Ads highest CPC

    Top 20 Highest Cost Per Click Keywords in Bing Ads

    By | Friday, July 10, 2015 | 0 comment

    Have you ever wondered what the highest CPC (cost per click) keywords were in Bing Ads? We often talk a lot about CPCs but it’s almost always assumed that we are talking about Google AdWords. Bing shouldn’t be ignored — in fact, we created an infographic in the past that highlighted the benefits of including…

  • what logo color says about your company

    What The Color of Your Logo Says About Your Business

    By | Monday, July 6, 2015 | 0 comment

    If you have a company that wants to hight your friendly and affordability then you might want to consider incorporating the color orange into the color of your logo. Why? Well, different colors are associated with different emotions and feelings. Orange conveys happy, sociable, friendly, and affordable. The color purple, for instance, conveys imagination, creativity,…