Category: Content Marketing

  • content marketing tools

    11 Essential Content Marketing Tools to Enhance User Engagement

    By | Wednesday, October 9, 2019 | 0 comment

    According to Derek Halpern from Social Triggers, “Spend only 20 percent of the time creating content and invest 80 percent of the remaining time trying to promote it.” The above-mentioned quote implies that your focus on content creation isn’t enough to achieve the desired traffic but you should also put more effort into the distribution…

  • content marketing funnel

    Top 5 Formats for the Top of the B2B Content Marketing Funnel

    By | Thursday, October 3, 2019 | 0 comment

    Content marketing is definitely on the radar for inbound marketing strategies. This is because it generates thrice the leads as outbound marketing strategies at about one-third the cost. Of course, content marketing is not just about lead generation. One survey shows that 82 percent of marketers use it to create brand awareness. However, brand awareness…

  • Content Marketing Tactics That Will Skyrocket Your Organic Search Traffic

    Content Marketing Tactics That Will Skyrocket Your Organic Search Traffic

    By | Tuesday, July 30, 2019 | 0 comment

    Today, just building a website is not enough to rank high and boost your traffic. According to The Manifest, 99 percent of businesses are already investing in certain forms of digital marketing, be it social media, their websites, email marketing or SEO. In other words, the digital landscape is becoming increasingly competitive, making it more…

  • learn how to use HARO (Help A Reporter)

    How to Harness the Power of HARO (Help A Reporter)

    By | Monday, May 13, 2019 | 0 comment

    If you work with SEO, content marketing or a similar niche, then there is a good chance you have heard about HARO. If not, HARO stands for “Help a Reporter Out,” which is absolutely what it sounds like. On this innovative platform, journalists and a variety of writers can post queries reflecting research that is…

  • Best Sources for Free Stock Images and Photography

    12 Amazing Sources for Free Stock Images and Photography

    By | Thursday, May 9, 2019 | 1 comment

    Finding a great image to use in a blog post or a graphic design project used to be a hassle — and expensive. There was very little inventory available aside from shutterstock back in the day, and the price you would have to pay per image was high. Now, the pay sites have dropped their…

  • guest blogging tips to help secure more opportunities

    21 Guest Blogging Tips to Help You Secure More Link Opportunities

    By | Monday, April 29, 2019 | 1 comment

    No, guest blogging is not dead. Far from it, actually. It’s alive and well, and continues to be one of the most effective ways to drive traffic to your website that is highly targeted, with a high likelihood of being interested in the product or service you offer. You just have to know how to…

  • SEO blogs

    18 SEO Blogs You Should Add to Your Daily Reading List

    By | Wednesday, April 24, 2019 | 6 comments

    Every website needs to understand what SEO is, and how it impacts their results in the organic search results. To ‘win; when it comes to search engine optimization, requires staying constantly up-to-date on the latest news, algorithm changes and best practices. One of the best ways to learn SEO if you’re a beginner or stay…

  • on-site SEO tips

    On-Site Optimization Tips to Help Your Website Rank Higher

    By | Tuesday, April 23, 2019 | 0 comment

    Do you want to optimize your website to rank for particular keywords and search terms? There are several factors that must be optimized, both off-site and on-site. Many times the majority of the focus is place on off-site optimization, like link building, but without proper on-site optimization your results will never be as good as…

  • SEO myths and SEO lies

    25 SEO Myths and SEO Lies Exposed and Explained

    By | Tuesday, April 16, 2019 | 3 comments

    SEO is a constantly changing landscape, with new updates, algorithm changes and best practices constantly rolling out. It can be a full-time task of just staying up-to-date on all of the changes. Along with all of the noise comes SEO myths and flat out lies. These range from pure bullshit with full-intent to deceive, to…

  • Optimize Your Content ‘As If’ You Were Ranking on Top

    Optimize Your Content ‘As If’ You Were Ranking on Top

    By | Monday, September 28, 2015 | 4 comments

    So many people come to me and say, “I want content that is going to rank on top of the search results, driving traffic to my website and converting those visitors into leads, sales and revenue.” Sounds great, right? Top rankings is what everyone wants, but many brands miss one important thing — they aren’t…

  • 25 One-Sentence Pieces of Online Marketing Advice

    25 One-Sentence Pieces of Online Marketing Advice

    By | Tuesday, September 8, 2015 | 12 comments

    There’s a lot of marketing advice available online. Some of it is extremely helpful and some of it is outright incorrect. The internet can be a double-edged sword — information is readily available and easy to access, but not all of it is good advice. I laid out five popular online marketing options — search…

  • Get Free High Quality Stock Images From These 7 Sites

    Get Free High Quality Stock Images From These 7 Sites

    By | Friday, July 24, 2015 | 0 comment

    Finding a high quality stock photo for free used to be quite the chore — there were very few options available, and the inventory that was available was marginal quality at best. Oh, how the times have changed. Now, there are so many free stock image websites that it can be overwhelming, to a degree….

  • exit intent popup

    Increase Your Email Subscribers Using These 5 Tips

    By | Thursday, July 9, 2015 | 0 comment

    Email is such a powerful marketing tool, which is why as a business owner you would love to increase your email subscribers. The larger your list, the more potential prospects you can strategically market to, eventually converting them into customers. Quality is the name of the game, and when you send well thought out campaigns to permission…

  • Guest Blogging Tips to Help Build Your Brand Online

    Guest Blogging Tips to Help Build Your Brand Online

    By | Tuesday, June 30, 2015 | 0 comment

    Content marketing is something you can’t ignore if you want to build your brand online, and guest blogging is one of the most effective ways to make an immediate impact. This can benefit brand new startups that are looking to gain some momentum, as well as existing businesses that need to kick start their online…

  • 7 Simple Ways to Promote Your Company’s Blog Content

    7 Simple Ways to Promote Your Company’s Blog Content

    By | Monday, June 8, 2015 | 0 comment

    Simply publishing content isn’t enough. You need to promote your company’s blog content in order to increase its effectiveness and reach. If you are able to expose your content to a larger audience it’s going to result in more website traffic, leads, sales and revenue. Too many businesses assume that they are done once they…

  • how to write better headlines

    Data-Driven Strategies for Writing Better Titles & Headlines

    By | Wednesday, May 13, 2015 | 0 comment

    One of the most overlooked elements of a blog post is one that you probably put little to no thought into. Think of the last blog post you published on your blog — how much thought did you put into the title? The majority of business owners will say, “I really didn’t put any effort…

  • How to Increase Your Visual Content Engagement [Infographic]

    By | Tuesday, February 3, 2015 | 0 comment

    Visual content can be extremely engaging when done correctly. The trouble is that many business owners set out to create visual content and it doesn’t perform as expected. You can’t just throw up an infographic and expect social shares to magically happen. You need to create a piece of visual content that tells your story…

  • 3 Tips to Kick Start Your Content Marketing

    3 Tips to Kick Start Your Content Marketing

    By | Friday, June 6, 2014 | 0 comment

    Time is one thing that many business owners don’t have a lot of, and while they know that content marketing is an important part of online marketing, they simply don’t think they have the time (and resources) to create engaging content. If you are a business owner and you are struggling to develop a content…

  • How to Perform a Content Audit on Your Website

    How to Perform a Content Audit on Your Website

    By | Monday, May 5, 2014 | 0 comment

    A content audit is a grueling task, but when done correctly it can help improve your website significantly. A full content audit will allow you to determine what content should be deleted or updated, if it is properly optimized for your website visitors as well as the search engines, and how you can improve your…

  • Super-Charge-Your-Content-Marketing-With-a-Limited-Budget

    Super Charge Your Content Marketing With a Limited Budget

    By | Thursday, April 3, 2014 | 0 comment

    Content marketing involves putting out information that your ideal audience interacts with prior to making a purchase, and when it is done correctly the content will answer their questions or concerns and then push them towards the sale. Every business is going to require a different content marketing strategy in order to effectively attract their…