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  • content marketing tools

    11 Essential Content Marketing Tools to Enhance User Engagement

    By | Wednesday, October 9, 2019 | 0 comment

    According to Derek Halpern from Social Triggers, “Spend only 20 percent of the time creating content and invest 80 percent of the remaining time trying to promote it.” The above-mentioned quote implies that your focus on content creation isn’t enough to achieve the desired traffic but you should also put more effort into the distribution…

  • community management for blockchain

    The Importance of Community Management for Blockchain Crowdfunding

    By | Monday, October 7, 2019 | 0 comment

    Blockchain-based crowdfunding, primarily executed through initial coin offerings, or ICOS, relies on consumer outreach. Effective crowdfunding campaigns within the blockchain ecosystem is weighted heavily toward consumer participation — the typical blockchain crowdfunding campaign includes content composition, social media marketing, press outreach, and the curation of a highly engaged large-scale community focused on the project itself….

  • link building

    Why Focusing on Link Building is the Wrong Strategy for SEO Pros

    By | Monday, October 7, 2019 | 0 comment

    Everyone is always looking for proven formulas. Business owners, entrepreneurs, and digital marketers are in perpetual pursuit of frameworks, formulas, and methodologies they can implement in order to drive visibility, generate leads, and close sales. But it isn’t always as simple as plugging in a particular recipe and waiting for predictable results to ensue. If…

  • The Benefits of Keeping Your Workforce Engaged

    The Benefits of Keeping Your Workforce Engaged (Infographic)

    By | Saturday, October 5, 2019 | 0 comment

    Businesses are increasingly beginning to realize that the key to keeping a customer happy lies in having happy employees. A study undertaken by Gallup in 2016 shows that only 33% of employees in the U.S. were actually enthusiastic about their jobs. Not good! The disengagement costs the country between $450 and $550 billion annually. Motivation…

  • content marketing funnel

    Top 5 Formats for the Top of the B2B Content Marketing Funnel

    By | Thursday, October 3, 2019 | 0 comment

    Content marketing is definitely on the radar for inbound marketing strategies. This is because it generates thrice the leads as outbound marketing strategies at about one-third the cost. Of course, content marketing is not just about lead generation. One survey shows that 82 percent of marketers use it to create brand awareness. However, brand awareness…